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AI Assistants Are Choosing Local Businesses For Your Customers via @sejournal, @MattGSouthern

AI assistants narrow local searches before customers reach a website. See how Google builds those answers and which local signals businesses can optimize.

The post AI Assistants Are Choosing Local Businesses For Your Customers appeared first on Search Engine Journal.

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OpenAI Says Robots.txt May Not Apply To ChatGPT’s Fetch Bot via @sejournal, @MattGSouthern

New data shows ChatGPT’s page-fetching bot is reaching sites that have disallowed it, and OpenAI’s own documentation explains why the file may not stop it.

The post OpenAI Says Robots.txt May Not Apply To ChatGPT’s Fetch Bot appeared first on Search Engine Journal.

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What A Claude Watermark Can & Can’t Tell You About Authorship via @sejournal, @MattGSouthern

Anthropic plans to watermark Claude text. This article explains what a watermark can confirm and why not finding one doesn’t mean the text isn’t AI-generated.

The post What A Claude Watermark Can & Can’t Tell You About Authorship appeared first on Search Engine Journal.

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Prompt Tracking: How to Find (and Fix) Your AI Visibility Gaps

Your brand could be ranking #1 on Google, but still be invisible to AI. Absent from conversations your customers are having with large language models (LLMs) about your category. Or worse, showing up inaccurately, with outdated or incorrect information that’ll hurt your sales. Without prompt tracking, you’d never know. Prompt tracking (sometimes called LLM visibility …

The post Prompt Tracking: How to Find (and Fix) Your AI Visibility Gaps appeared first on Backlinko.

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