AI

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AI-generated ads dropped the ball at this year’s Super Bowl

AI, Analysis, Digital Marketing, Report, SEO Tips, Technology /
It feels like everyone who produced ad spots for this year’s Super Bowl with gen AI failed in terms of making gen AI seem useful or like something worth getting excited about. Though we’ve seen plenty of AI generated commercials before (at previous Super Bowls, no less), this year’s event was oversaturated with them. That’s […]

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Siemens CEO Roland Busch’s mission to automate everything

AI, Business, Decoder, Digital Marketing, Podcasts, SEO Tips, Tech, Technology /
Today, I’m talking with Roland Busch, who is the CEO of Siemens. Siemens is one of those absolutely giant, extremely important, but fairly opaque companies we love to dig into on Decoder. At a very basic, reductive level, Siemens makes the hardware and software that allow other companies to run and automate their stuff. Everyone […]

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OpenAI will reportedly start testing ads in ChatGPT today

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OpenAI plans to start testing ads in ChatGPT today, according to a report from CNBC. The “clearly labeled” ads will appear in a separate area beneath your chat, OpenAI announced last month. A source close to the situation tells CNBC that OpenAI “expects ads to make up less than half of its revenue long term.” […]

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OpenAI’s supposedly ‘leaked’ Super Bowl ad with ear buds and a shiny orb was a hoax

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As if OpenAI didn’t have enough drama around the Super Bowl and advertising, as the game wound down, word spread of a “leaked” ad that actually wasn’t leaked at all; it was just a fake. Screenshots of a now-deleted Reddit thread told the tale of a frustrated employee who, while posting about how upset they […]

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New York is considering two bills to rein in the AI industry

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New York’s state legislature is set to consider a pair of bills that would require labels on AI-generated content and would put a three-year pause on new data center construction. The New York Fundamental Artificial Intelligence Requirements in News Act (NY FAIR News Act, for short) would require that any news “substantially composed, authored, or […]

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