Digital Marketing

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Opinion: Your digital product is global from day one

Digital Marketing, Insider, Opinion, SEO Tips, Technology /

In 2024, over 250 class action lawsuits were filed under a US federal law passed in 1988 to protect VHS rental records. The Video Privacy Protection Act was originally aimed at VHS rental stores, but plaintiffs’ firms discovered a 2022 application: embedding third-party video players on a website – without proper consent mechanisms – could […]

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Every SaaS company is building AI features right now

Digital Marketing, Opinion, SEO Tips, Tech, Technology /

Here’s what nobody at your company’s AI strategy meeting is talking about: your existing customers are churning at the same rate they were before you shipped a single AI feature. In some cases, faster. And the energy your team is spending on the AI roadmap is coming directly out of the budget, attention, and headcount […]

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