Digital Marketing

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Apple hit $5tn by refusing to play the AI game everyone else is losing

Apple has become the second company in history worth $5tn. It got there by being the one big-tech giant that refused to bet its balance sheet on AI. The iPhone maker briefly touched a $5.04tn market value on Tuesday. Shares hit a session high of $342.89 before easing to close at $340.08, just under the […]

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TikTok Gives Creators More Control Over Keyword Metadata: What It Means for Social Search

Key Takeaways TikTok has introduced a new way for creators and brands to improve how their content is discovered. The platform now allows users to manage the TikTok keyword metadata associated with their videos, including removing irrelevant keywords and suggesting new ones that better match the content. TikTok will continue reviewing these changes before they […]

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eBay sent them a bloody pig mask. Now it owes $56m, and no NDA.

The most disturbing corporate harassment campaign in recent tech history has a price. eBay and three of its former executives will pay nearly $56m to the couple they set out to destroy for writing a critical newsletter. David and Ina Steiner of Natick, Massachusetts, run EcommerceBytes, a small newsletter that covers online selling. In 2019, […]

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