Generative AI

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You Can’t See How AI Ranks You, So Build What It Can Read via @sejournal, @slobodanmanic

Open AI Overview rankings won’t change the work. What a machine can read, parse, and verify on your site is what matters now.

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AI Search: Is Your Content Strategy Accidentally Recommending Your Competitors?

Explore why listicles may recommend your competitors instead of your product, revealing new tactics in AI search strategy.

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SEO Study: 5 Lessons From Running AI Agents Across Every Search via @sejournal, @lorenbaker

Last year, 2.5% of Writesonic’s leads came from AI search. As of March, 35% do. Samanyou Garg, Founder and CEO of Writesonic, showed the system behind that number in his Search Engine Journal webinar: agents surface what moved across every search platform, practitioners prioritize and act. “AI search didn’t necessarily kill SEO, but it turned it into an engineering problem,” he said. The session covers new citation research and 5 lessons from the field, including the 6-stage loop his team runs on every published page and the workflow that wins citations on pages you don’t own. Watch the full webinar […]

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Performance Marketing Meets AI: How To Build An Experimentation Framework That Scales

AI made experiments cheap to run but no easier to trust. A framework for fewer, sharper bets and the discipline to kill the losers fast.

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62% Of AI Brand Recommendations Vanish After One Buyer Question – New Clovion Data via @sejournal, @gregjarboe

A dropped zero in Clovion’s AI visibility study hid numbers far more alarming than published. Here’s what the corrected data means for brand strategy.

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62% Of AI Brand Recommendations Vanish After One Buyer Question – New Clovion Data via @sejournal, @gregjarboe Read More »

The Web Is Growing A Second Layer – Almost A Third Head via @sejournal, @demirie

Google’s OKF and ARD specs are making noise, but HTML still runs discovery. Here’s what actually matters for SEO in the new agentic-web stack.

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Google Put AI Visibility Inside The SEO Tool On Purpose via @sejournal, @slobodanmanic

Google filed AI visibility under search. Stop treating it as a separate workstream with its own budget and its own quarterly report.

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Lighthouse Fails Your Llms.txt Without Markdown Links via @sejournal, @slobodanmanic

Six audits. One failure. The fix took five minutes. Here’s what Lighthouse 13.3’s Agentic Browsing category actually tells you, and what it doesn’t.

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