Technology

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Tem raises $75 M to automate energy markets with AI-first platform

Digital Marketing, Ecosystems, Next Featured, SEO Tips, Technology /

London-based energy software company Tem has closed a $75 million Series B round led by Lightspeed Venture Partners, with additional funding from AlbionVC, Atomico, Hitachi Ventures, Schroders Capital, Voyager Ventures, Allianz, and others. The round reportedly values the company at more than $300 million and will fund its expansion into the United States and Australia. Tem builds an AI-native energy platform designed to automate the pricing, matching, and execution of electricity transactions, a market that has long relied on manual processes and legacy infrastructure. Its core system uses machine learning to forecast supply and demand, match buyers with suppliers, and…

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Managing your brand’s narrative in the AI age

Digital Marketing, Insider, Next Featured, SEO Tips, Technology /

Earned media has always been hailed as the holy grail of PR due to its unparalleled ability to build trust. Most recent surveys state that 40%–60% of the population still trusts organic content the most, depending on the country. However, I see significant business risks in relying on organic PR only, especially now that various AI systems are on the rise. Robots don’t distinguish between earned and paid content when using it to generate answers. And that’s a wake-up call for us all to revise our PR strategies. The potential dangers of earned-only PR strategies The primary advantage of earned media,…

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