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DuckDuckGo installs are up 30% as users reject being ‘force-fed’ Google’s AI Search Read More »
AI search startups are blowing up Read More »
People are finally using Reddit’s search Read More »
Shade lands $14M to let creative teams search their video libraries in plain English Read More »
AI search exists on a spectrum. At one end: a human asks an AI a question and gets a fast, generated response. At the other: an AI receives a goal and browses the web on a human’s behalf. It evaluates your brand, makes a decision, and leaves no trace in your analytics. That’s agentic search. …
The post What Is Agentic Search? (And Why SEOs Need to Pay Attention) appeared first on Backlinko.
What Is Agentic Search? (And Why SEOs Need to Pay Attention) Read More »
A user asks Gemini: “Find me a task chair under $400 with lumbar support and free shipping. Order the best one.” The AI doesn’t open a new tab. It doesn’t ask the user to click anything. Instead, it queries product databases, cross-references reviews, checks real-time inventory, compares shipping policies, and initiates a checkout — all …
The post The 6 Agentic AI Protocols Every SEO Needs to Know appeared first on Backlinko.
The 6 Agentic AI Protocols Every SEO Needs to Know Read More »
Fintech in AI search plays by much stricter rules. Because it’s a Your Money or Your Life category, products must clear higher verification thresholds before AI mentions you: Is your product legitimate? Are your fees and protections explicit? Do other trusted sources back up your claims? To find these answers, AI draws from your website …
The post Fintech in AI Search: How to Be the Trusted & Featured Brand appeared first on Backlinko.
Fintech in AI Search: How to Be the Trusted & Featured Brand Read More »
AI has changed the way people shop. 58% of consumers now use GenAI tools instead of traditional search to find products. Imagine your customer runs a simple query in Google’s AI Mode: “Winter jackets for women.” Instead of a long list of links, they get direct product recommendations — alongside: Descriptions of features and best …
The post How to Optimize Your Product Pages for AI Visibility appeared first on Backlinko.
How to Optimize Your Product Pages for AI Visibility Read More »
At just under 200 employees, Descript is not the biggest name in video editing software. It’s not the most robust or the most popular, either. But it’s punching way above its weight, competing with much bigger companies (like Adobe, and CapCut) in LLM search. Using Semrush’s AI Visibility score, you can see that Descript is …
The post How a 200-Person Company Competes with a $160B Giant in AI Search appeared first on Backlinko.
How a 200-Person Company Competes with a $160B Giant in AI Search Read More »
Airbnb plans to bake in AI features for search, discovery and support Read More »