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More Shohei Ohtani content is coming to TikTok

Major League Baseball wants more of a footprint on TikTok. Just in time for spring training, the two companies announced Tuesday they were partnering to expand baseball content on TikTok, including creating an MLB hub in the app and, of course, bringing in more influencers. Baseball is coming back after a season that was especially […]

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If Big Tech cared about fighting AI slop, it wouldn’t be drowning us in it

As 2025 drew to a close, Instagram head Adam Mosseri ended the year by doom-posting about AI. “Authenticity is becoming infinitely reproducible,” Mosseri lamented. “Everything that made creators matter – the ability to be real, to connect, to have a voice that couldn’t be faked – is now accessible to anyone with the right tools.” […]

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Social media on trial: tech giants face lawsuits over addiction, safety, and mental health

A set of bellwether cases alleging that social media platforms harmed teens’ safety and mental health is going to trial this year, putting executives like Meta CEO Mark Zuckerberg on the stand to answer questions about what they’ve done or not done to protect kids. Unlike many earlier legal challenges against social media companies, these […]

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Samsung is slopping AI ads all over its social channels

After cramming AI into every inch of its smartphones, appliances, and other devices, Samsung is now increasingly slapping it across social media. Several videos posted to the company’s YouTube, Instagram, and TikTok accounts in recent weeks were made or edited using generative AI tools, including its latest teaser for the upcoming Galaxy S26 series. The […]

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Can Democrats post their way to midterm victories?

During the 2024 presidential election, @KamalaHQ was something of an alter ego for Vice President Kamala Harris – as Harris ran a buttoned-up campaign, the online accounts shared clips of her set to viral TikTok sounds, shitposted unflattering pictures of Donald Trump, and adopted a voice that was at times indistinguishable from the average 20-something […]

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What’s in the Epstein files? For Tiktokers, a content gold mine

“where are you? Are you ok , I loved the torture video,” reads one email, allegedly sent by Jeffrey Epstein in 2009. The reply, from a redacted address, states: “I am in china I will be in the US 2nd week of may.” Her face hovering over a screenshot of the exchange, a TikTok creator […]

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Every little thing she does is magic

In a style that feels nostalgic and nascent, Bree O’Donnell is crafting her singular vision of a 3D witch named Mary. Through the tiny window of short clips on Instagram and TikTok, Mary’s world seems enchanting and vast. Bree’s work exudes melancholic emotion and ethereal femininity, painting the surfaces of Mary’s world in the vibrating […]

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TikTok launches Local Feeds in the US

TikTok announced on Wednesday that it’s launching “Local Feeds,” an opt-in feature that uses precise GPS location data to create a feed of localized content, similar to the “Nearby Feeds” that launched in the UK and Europe in December. This is the first new feature introduced for US users since TikTok officially came under new […]

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Here are the brands bringing ads to ChatGPT

OpenAI officially launched its advertising pilot in ChatGPT, leaving us with a better idea of the kinds of products we might see stuffed beneath our conversations with the AI chatbot. Several companies have announced plans to show ads inside ChatGPT – placements that will reportedly cost them a pretty penny – ranging from major retailers […]

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