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A US court says Google keeps its ad exchange. The Commission said only a sale would work

Business, Digital Marketing, Google, Government and policy, SEO Tips, Technology /

A US federal judge has ruled that Google will not have to sell its advertising exchange, leaving the remedies from three American antitrust cases largely behavioural. The European Commission fined Google €2.95B last September and said only divestment of part of its services would address the same conduct. A US federal judge has ruled that […]

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Google releases Gemini 3.8 Flash and a cybersecurity variant limited to governments

Artificial Intelligence, Data and security, Digital Marketing, Google, Next Featured, SEO Tips, Technology /

Google has released Gemini 3.8 Flash and Gemini 3.8 Flash Cyber, its third Flash release in six weeks, with the cyber model restricted to trusted testers and governments. Under the EU AI Act every general purpose model placed on the market carries documentation, copyright and training data obligations, and a systemic risk model must be […]

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Google says its new Gemini 3.8 Flash model ‘works harder’ but might cost more

AI, Digital Marketing, Google, News, SEO Tips, Tech, Technology /
Google launched Gemini 3.8 Flash, arriving just a few weeks after its predecessor. The company claims the new model “works harder” than Gemini 3.7 Flash by performing more reasoning steps on complex tasks and “calling tools iteratively.” It has the same introductory pricing as 3.7 Flash, $0.75 per million input tokens and $3.75 per million […]

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Google is sending MrBeast into the wilderness, armed with AI

AI, Creators, Digital Marketing, Google, News, SEO Tips, Streaming, Technology /
MrBeast will feature Gemini, Google Health, and the Fitbit Air in upcoming videos as part of a multi-year partnership with Google. The deal will kick off with a video featuring Jimmy “MrBeast” Donaldson turning to Gemini for wilderness survival advice: First up on September 5 is a new MrBeast video following Jimmy and his crew […]

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Google dodges another breakup attempt

Antitrust, Digital Marketing, Google, Policy, Politics, SEO Tips, Tech, Technology /
US District Court Judge Leonie Brinkema declined the Justice Department’s request to make Google sell off parts of its ad tech business, accepting milder remedies to restore competition to markets it illegally monopolized for years. Brinkema said she would adopt most of the behavioral changes proposed by the parties, with some modifications. But those won’t […]

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Tado’s new thermostat is designed as a Nest killer

Digital Marketing, Google, IFA 2026, News, SEO Tips, Smart Home, Tech, Technology /
When Google ignominiously exited the European thermostat market last year, it pointed its customers to Tado. This week, the German-based smart home company is launching its Smart Thermostat X (2nd gen), and aiming to attract European Nest users who haven’t already jumped ship. Google shutting down the servers for its 1st- and 2nd-gen thermostats drove […]

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