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Google’s AI news pilot grows to 400 publications as CNN and the FT join

Apps, Artificial Intelligence, Digital Marketing, Google, Marketing and SEO, SEO Tips, Technology, United States /

More than 400 publications worldwide now take part in Google’s News AI pilot, the company said on Thursday. The programme pays publishers to license content for experimental AI features in Google News. Its newest partners include Axios, CNN, the Financial Times and Forbes. “Through this licensing program, we pay participating news publications for the delivery […]

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ChatGPT leans on news sites more than any other AI platform, Semrush finds

Artificial Intelligence, Digital Marketing, GEO & AI Visibility, Google, Marketing and SEO, SEO Tips, Technology, United States /

ChatGPT leans on news sites more than any other major AI platform, in both the UK and the US, Semrush said on Tuesday. From January to July, news took a bigger share of ChatGPT’s cited sources every month. Gemini, Google’s AI Mode and AI Overviews all trailed it. The pull is stronger in the UK. […]

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UiPath’s Michael Atalla on AI slop, junior jobs and a Shaolin monk’s advice

Artificial Intelligence, Business Apps, Digital Marketing, Europe, Marketing and SEO, Podcasts, SEO Tips, Technology /

UiPath’s marketing team has stopped paying outside firms to pull together its advertising data. The head of its paid media team built an AI agent on UiPath’s own platform instead, chief marketing officer Michael Atalla told TNW. It collects the data, analyses it and makes some low-cost changes to how the ads run, around the […]

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TikTok adds an AI shopping assistant and one-click checkout to its app

Artificial Intelligence, Digital Marketing, Fintech and ecommerce, Marketing and SEO, SEO Tips, social media, Technology, TikTok /

TikTok is adding an AI shopping assistant and one-click checkout to its app. The two features let users buy directly from brands without leaving TikTok, the company said in an announcement at Advertising Week New York on Monday. Buy Direct is an in-app checkout. Users can buy from a brand straight from the For You […]

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Discord opens its ad business to smaller brands, Ars Technica reports

Apps, Digital Marketing, Gaming, Marketing and SEO, SEO Tips, social media, Technology /

Discord is opening its advertising business to companies of any size, as Scharon Harding reported for Ars Technica. The chat app has launched Discord Ads Manager, a tool for planning, buying and tracking ad campaigns in one place, it said on Tuesday. Select advertisers can use it now. Full self-serve access is due in early 2027. Until […]

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Google is paying 100 publishers for AI answers, The Information reports

Artificial Intelligence, Digital Marketing, GEO & AI Visibility, Google, Marketing and SEO, Media, SEO Tips, Technology /

Google is paying about 100 digital publishers when their content feeds its AI answers. For several small and mid-sized sites in the pilot, the payments come to less than a tenth of 1% of their advertising revenue, The Information reported on Tuesday. Alix Coutures and Catherine Perloff reported, citing people familiar with the tests, that […]

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Carrier filtering is blocking legitimate SMS. The operators getting through are doing three things differently

Contributed, Digital Marketing, Marketing and SEO, SEO Tips, Technology, United States /

A business registers its number, writes a plain appointment reminder and sends it. The text never arrives. Nothing bounces back. Somewhere between the sender and the phone, a filter simply drops it. US carriers filter business text messaging for three main reasons: spam volume, complaint rates and messages that do not match the business that […]

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ChatGPT now sends 95.1% of AI referral traffic to websites, BrightEdge says

Artificial Intelligence, Digital Marketing, Google, Marketing and SEO, Media, OpenAI, SEO Tips, Technology /

ChatGPT sent 95.1% of the traffic that AI chatbots referred to websites in August, its highest share this year, according to new data from BrightEdge. The search marketing company said referral traffic from ChatGPT grew 101% between January and August. Gemini came second in August with 2.4%, BrightEdge said. Perplexity had 1.1% and Claude 0.8%. […]

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AI shopping passes 50% of US consumers for the first time, NIQ says

Artificial Intelligence, Business, Digital Marketing, Fintech and ecommerce, Marketing and SEO, SEO Tips, Technology, United States /

Some 51% of US consumers used at least one AI tool to help them shop in the past month, according to new figures from NIQ. It is the first time the share has passed 50% in the market research firm’s Agentic Commerce Tracker. Use has grown steadily over the past two quarters, NIQ said. It […]

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California will fine creators $5,000 a post for hidden political ads

Artificial Intelligence, Digital Marketing, Government and policy, Marketing and SEO, SEO Tips, social media, Technology, United States /

“I was hearing from people in the campaign world that there’s this new strategy of paying political influencers to post content,” said Marc Berman, the California assemblyman. “Some were good about disclosure and others were a bit fast and loose.” His bill is now law. Gavin Newsom signed AB 1130 on Saturday. In California, paid […]

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