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Google’s AI cited Facebook 19.5 million times, new research finds

When Google’s AI answers a question, it is increasingly not reading a website. It is reading a Facebook post. New data suggests social platforms have become a core source for Google’s AI answers. Often the user never visits the platform at all. The findings come from BrightEdge, an enterprise SEO firm. Its tool tracks roughly […]

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Meta is pushing brands onto its AI ad tools. The results are a mess

Meta is pushing advertisers to hand their campaigns to its AI. A Business Insider investigation found the tools spitting out gibberish copy, mangled limbs and products that no longer look like the products. Meta’s reply, in effect: that’s your problem. Meta wants brands to let its AI build their ads. A Business Insider investigation shows […]

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Google will now tell you which ads were made with AI, if the advertiser admits it

Google is rolling out a feature that flags when an advertisement was made using AI. The label will indicate if an ad was created or edited with generative tools, TechCrunch reports. The disclosure appears in the “My Ad Center” panel, reachable via the three-dot menu or info icon on ads. It covers ads across Google Search, […]

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A single Messi moment pushed Google Search to its busiest second ever

Google Search recorded its highest usage ever this week, driven by a World Cup goal. The company says the most queries per second in Search’s near-28-year history landed right after Argentina’s winning goal, a spokesperson told CNBC. The spike followed Argentina’s comeback victory over Egypt in the knockout rounds on Tuesday, with Lionel Messi at the […]

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Cloudflare spent a year blocking AI crawlers. Now it’s helping OpenAI index the web

Cloudflare has spent a year arming websites against AI crawlers. Now it wants to help one crawl better. The company said on Wednesday it is running a research pilot with OpenAI to test whether its network data can make AI search more accurate. Cloudflare sits in front of more than a fifth of the web. […]

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Data from Estonia’s Odience shows niche creator communities are outselling mass reach

The internet fractured one giant audience into thousands of tight-knit communities, and the brands paying attention are following the trust, not the follower count. Having run performance-based influencer marketing campaigns across more than 2,000 brand partnerships, Tallinn-based Odience has started to notice some patterns. One of them, harder to ignore than the rest, is that creators driving […]

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TechnologyWire launches PR distribution platform engineered to secure brand visibility in AI search

MediaFuse.org, a newswire network dominant across finance, cybersecurity, blockchain, and gaming, today announced a major disruption to tech PR with the launch of TechnologyWire. TechnologyWire marks the latest expansion for MediaFuse, which scaled the targeted newswire model successfully across several verticals. After capturing a significant footprint in the blockchain and financial sectors through platforms like Chainwire […]

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Reddit fights AI marketing ‘slop’ with its own AI, as GEO becomes the new SEO

People increasingly ask ChatGPT instead of Google. So marketers now plant fake opinions on Reddit, hoping the chatbots repeat them. Reddit is fighting back with AI of its own. Reddit has a new spam problem, and a strange one. Brands seed the platform with stealth marketing, Bloomberg reports. They plant posts and comments that pose […]

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Cloudflare gives AI crawlers a September deadline: pay publishers or get blocked

Cloudflare has set the AI industry a deadline. From September, it will block the crawlers that hoover up content for AI training. Any page that carries ads becomes off-limits, unless the site’s owner says otherwise. The pitch is simple: stop giving the web away for free. The company sits in front of a large share […]

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Pie raises $19.5M to keep small businesses visible in AI search

For 30 years, small businesses fought to rank on Google. Now their customers are asking ChatGPT instead. A New York startup wants to make sure the local salon still shows up. The startup is Pie, and it has just stepped out of stealth with money to match its pitch. It raised a $19.5mn Series A […]

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