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Startup wisdom: Why resilience is the most underrated metric in startup success

Digital Marketing, Future of work, Insider, Next Featured, SEO Tips, Startups and technology, Technology /

Startup wisdom is a new TNW series offering practical lessons from experts who’ve helped build great companies. This week, global traction strategist Nina Aziz Justin — founder of The Resilience Mentor — shares her approach to building resilience. In the startup world, we’re taught to obsess over metrics. Burn rate, CAC, MRR — they dominate the dashboards and drive the decisions. And yes, data matters. But there’s something quietly more essential that rarely gets the same spotlight: resilience. This piece offers a balanced perspective — one that holds space for both sides. While execution metrics are essential for traction and…

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Europe’s AI boom is leaving femtech behind

Digital Marketing, Ecosystems, Investors and funding, Next Featured, SEO Tips, Startups and technology, Technology /

Left unchecked, Europe’s narrow focus on AI investment will come at the health of half its population. As venture capital floods disproportionately into the AI sector, women’s health innovation — the definition of essential infrastructure — is once again left fighting for scraps. In 2021, global femtech investment peaked at €1.89bn before plunging to just €1.1bn the next year, amid a tech funding apocalypse and capital making a headlong dash towards AI. Several factors contributed to this decline — broader market conditions, withering investor risk appetite, and natural sector maturation. But the surge in AI funding coinciding with a plunge…

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Founders’ takes: Why we need European AI employees

Deep tech, Digital Marketing, Insider, Next Featured, SEO Tips, Startups and technology, Technology /

Founders’ takes is a new series featuring expert insights from tech leaders transforming industries with artificial intelligence. In this edition, Lucas Spreiter, founder of German startup Venta AI, shares his vision of AI employees. Artificial intelligence is about to enable the most dramatic shift of the century: the transition from human labour to AI labour. In the coming years, businesses won’t just use AI as a tool — they’ll employ AI as real colleagues, handling critical workflows end-to-end. That shift is inevitable. The real question is: whose employees will we be hiring? If Europe doesn’t catch up with the US and…

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Big business can still innovate — by adding startup leaders to the C-suite

Corporates and innovation, Digital Marketing, Ecosystems, Next Featured, SEO Tips, Startups and technology, Technology /

Startups love hiring big business leaders into advisory and C-suite roles. These hires solve a common issue: as startups grow and look to compete with incumbents, they need some corporate talent to see them over the line.  But big, established businesses have a different common issue. They’re too big, too established, and being outcompeted by the very companies that are hiring their talent.  Right now, it’s the hare and the tortoise — but slow and steady isn’t winning the race this time.  Established businesses need to take a page out of the startup playbook and hire for the C-suite from…

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Startup wisdom: How to get your startup noticed — 5 principles to master

Digital Marketing, Future of work, Investors and funding, Next Featured, SEO Tips, Startups and technology, Technology /

Startup wisdom is a new TNW series offering practical lessons from experts who’ve helped build great companies. This week, Lize Hong, the founder of strategic communications firm Venture Vox, shares her tips on getting startups noticed. Startups don’t fail because they lack a good product. They fail because no one knows or cares about them. It’s brutal, but true. While many founders cling to the myth that “build it and they will come,” the reality is that attention is oxygen for startups. I’ve learned this through experience. As a tech communications expert, I’ve defended the reputations of companies like Google and Uber…

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Past the tipping point: Why the climate transition is now in our hands

Digital Marketing, Government and policy, Insider, Next Featured, SEO Tips, Sustainability, Technology /

Jacqueline van den Ende, CEO of Carbon Equity, believes we have already passed the climate transition tipping point: “Last year, 90% of all new electricity production worldwide came from renewable sources, i.e. generated via solar, wind, or water. Meanwhile, China is actually ahead of its climate goals compared to other countries,” she said. This isn’t a sign to let up; if anything, van den Ende believes we need more investment into climate tech solutions that will help accelerate the transition and make clean energy accessible across the globe. Yet, European climate tech funding sunk to a five-year low in Q1…

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Founders’ takes: AI isn’t the end of developers — it’s their evolution

Digital Marketing, Future of work, Insider, Next Featured, SEO Tips, Startups and technology, Technology /

Founders’ takes is a new series featuring expert insights from tech leaders transforming industries with artificial intelligence. In this edition, Steven Kleinveld, founder of applied AI lab Skylark, argues that vibe coding won’t replace developers — it’ll upgrade them. There’s been a lot of talk lately that AI is going to replace developers. With the rise of tools that let you prompt your way into building apps, people are starting to wonder: “Are developers even still needed?” The short answer: yes — more than ever. The hype around no-code and “vibe coding” makes it seem like anyone can build a solid MVP…

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Opinion: Europe can lead in tech — if regulation and culture align

Digital Marketing, Ecosystems, Government and policy, Insider, Next Featured, SEO Tips, Startups and technology, Technology /

As an American born and raised in New York City, I’ve seen the power of US entrepreneurialism to change the world. The ambition, ingenuity, and relentless drive that have powered the country’s economy for generations have also been a global force for prosperity, stability, and innovation. Yet now the US is retreating into an aggressive and unpredictable form of unilateral bullying. I am deeply concerned — not just for America, but for the world.  For the past few years, I’ve watched these developments from Europe. I’ve settled with my family in the Netherlands, where I work as CEO of cultivated…

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The Hot Crazy Matrix explains why investors get tech deals wrong

Digital Marketing, Ecosystems, Insider, Investors and funding, Next Featured, SEO Tips, Startups and technology, Technology /

Private equity deals hit an all-time high in 2021, peaking at a total value of more than $1tn, with an average deal size exceeding $1bn for the first time. Founders were media darlings, valuations soared, and investors raced to get a piece of the action.   By 2023, many of those same companies — such as Klarna and Stripe — had lost billions in value. Klarna’s valuation plummeted by 85% from its 2021 peak of $45.6bn to $6.7bn in 2022. Stripe also fell dramatically, from $95bn in 2021 to $50bn in 2023.   Fast forward to today, and even more tech companies…

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The next unicorn might not hire anyone

Digital Marketing, Future of work, Insider, Next Featured, SEO Tips, Startups and technology, Technology /

A decade ago, startups often equated success with rapid headcount growth. The formula was simple: build a product, raise a round, hire fast. Bigger teams meant bigger bets. But the rulebook is getting rewritten as a new generation of startups scales with leaner teams and fewer people. They’re not building out sprawling customer support or sales teams, and seem to be automating what once warranted entire departments. Their growth is quite remarkable. Cursor, which became the fastest-growing SaaS company in history, generated $200mn in revenue with 30 employees. Midjourney made $200mnn with 40. Ben Lang’s site Tiny Teams tracks these…

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