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My $5K smart bed needs to shut the hell up

Column, Digital Marketing, Gadgets, Health, Optimizer, Science, SEO Tips, Technology /
This is Optimizer, a weekly newsletter sent every Friday from Verge senior reviewer Victoria Song that dissects and discusses the latest gizmos and potions that swear they’re going to change your life. Opt in for Optimizer here. I take my beauty rest seriously. So seriously that, after months of testing, I bought my ludicrously expensive […]

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I don’t think Gwyneth Paltrow knows what a peptide is

Column, Digital Marketing, Health, Optimizer, Science, SEO Tips, Technology /
This is Optimizer, a weekly newsletter sent every Friday from Verge senior reviewer Victoria Song that dissects and discusses the latest gizmos and potions that swear they’re going to change your life. Opt in for Optimizer here. These days, it seems I cannot escape peptides. Online, I’ve been assaulted by videos of shirtless Chads injecting […]

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Peloton, stay in your lane

Column, Digital Marketing, Fitness, Gadgets, Optimizer, SEO Tips, Technology, Wearable /
This is Optimizer, a weekly newsletter sent every Friday from Verge senior reviewer Victoria Song that dissects and discusses the latest gizmos and potions that swear they’re going to change your life. Opt in for Optimizer here. The camera zooms in on two well-formed cheeks clad in white shorts. These buns of steel belong to […]

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Why your Whoop might tell you to up your testosterone

Column, Digital Marketing, Fitness, Gadgets, Optimizer, SEO Tips, Technology, Wearable /
This is Optimizer, a weekly newsletter sent every Friday from Verge senior reviewer Victoria Song that dissects and discusses the latest gizmos and potions that swear they’re going to change your life. Opt in for Optimizer here. Last week, our editor-in-chief Nilay Patel messaged me about his new Whoop band, which he’d gotten thanks to […]

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How the Apple Watch defined modern health tech

Apple, Column, Digital Marketing, Gadgets, Optimizer, SEO Tips, Smartwatch, Technology /
This is Optimizer, a weekly newsletter sent every Friday from Verge senior reviewer Victoria Song that dissects and discusses the latest gizmos and potions that swear they’re going to change your life. Opt in for Optimizer here. You can trace the state of health tech today to a single gadget: the Apple Watch Series 4. […]

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These ‘clinically tested’ gummies may or may not help you poop

Column, Digital Marketing, Health, Optimizer, Science, SEO Tips, Technology /
This is Optimizer, a weekly newsletter sent every Friday from Verge senior reviewer Victoria Song that dissects and discusses the latest gizmos and potions that swear they’re going to change your life. Opt in for Optimizer here. Influencer after influencer says the same thing about Grüns. The gummy vitamins are delightful, chockful of whole organic […]

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Trump’s surgeon general nominee is running the wellness grifter playbook perfectly

Column, Digital Marketing, Health, Optimizer, Science, SEO Tips, Technology /
This is Optimizer, a weekly newsletter sent every Friday from Verge senior reviewer Victoria Song that dissects and discusses the latest gizmos and potions that swear they’re going to change your life. We’ll be taking a break next week and will back March 20th. Opt in for Optimizer here. On the surface, the wellness to […]

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Huel tries to solve the ‘burden’ of eating

Column, Digital Marketing, Health, Optimizer, Science, SEO Tips, Technology /
This is Optimizer, a weekly newsletter sent every Friday from Verge senior reviewer Victoria Song that dissects and discusses the latest gizmos and potions that swear they’re going to change your life. Opt in for Optimizer here. In 2017, I was at rock bottom. My dad’s health was rapidly failing; my relationship with my mom […]

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The wellness wild west’s latest skincare fad is salmon sperm 

Column, Digital Marketing, Health, Optimizer, Science, SEO Tips, Technology /
This is Optimizer, a weekly newsletter sent every Friday from Verge senior reviewer Victoria Song that dissects and discusses the latest gizmos and potions that swear they’re going to change your life. Opt in for Optimizer here. While scrolling through my TikTok feed, I often find myself thinking of Elizabeth Báthory. Legend has it that […]

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