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Lego’s Smart Play Pokémon can train and battle, but don’t do the one thing I wish they could

Digital Marketing, Gadgets, Gaming, News, Pokemon, Report, SEO Tips, Technology /
When Lego announced its tech-packed Smart Bricks at CES, we were impressed by the potential – enough to give it our Best in Show award. But when the first Star Wars sets actually launched in March, we were less enamored. All that promise of clever interaction and creative play ultimately boiled down to a few […]

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Gemini’s new AI agent is about as good as Google’s demo

AI, Digital Marketing, Google, Google I/O 2026, Hands-on, Report, SEO Tips, Technology /
Google’s new “24/7” AI agent, Gemini Spark, can be shockingly good at doing things on your behalf. But I’m not sure it’s worth the financial cost and potential privacy tradeoffs. The company gave me access to Spark last week. Google advertises Spark as an AI agent that can take on tasks and work on them […]

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Microsoft to unveil new AI models and Windows improvements at Build

AI, Digital Marketing, Microsoft, Microsoft Build, Report, SEO Tips, Tech, Technology /
Microsoft is heading to San Francisco this week in a bid to win back developers at its Build conference. I’ve been attending Build since the days when Microsoft called it the Professional Developers Conference, and I can’t remember a more pivotal moment. As Microsoft continues to reshuffle its entire business around AI, it’s moving Build […]

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Microsoft could be the next Big Tech antitrust target

Antitrust, Digital Marketing, Exclusive, Microsoft, Policy, Report, SEO Tips, Technology /
Over the past several years, Microsoft has largely managed to withstand populist calls to break up Big Tech while peers faced sweeping lawsuits. But a probe by the Federal Trade Commission suggests that grace period could be nearing an end. Earlier this year, Bloomberg outlined the contents of civil investigative demands (CIDs) – similar to […]

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Marathon’s second season is a chance for Bungie to turn things around

Analysis, Digital Marketing, Entertainment, Gaming, Report, SEO Tips, Technology /
Earlier this month, I finally achieved the elusive goal I had set for myself in Bungie’s Marathon. I collected six of the game’s rarest items, allowing me to attempt and then successfully clear the raid-style Compiler boss. I felt a massive weight lift off my shoulders – nearly 185 hours of playtime and I had […]

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Welcome to Night Vale host Cecil Baldwin shares his tech pet peeves

Column, Digital Marketing, Entertainment, Interview, Report, SEO Tips, Technology /
Cecil Baldwin’s résumé includes appearances on Gravity Falls, narrating the documentary Scream, Queen! My Nightmare on Elm Street, and performing as part of the New York Neo-Futurists theater company. But he is best known as the host of the podcast Welcome to Night Vale, a long-running fiction show that blends macabre Lovecraftian horror with absurdist […]

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Listen to the new Steam Controller buzz to the tune of Doom

Digital Marketing, Entertainment, Gaming, PC Gaming, Report, SEO Tips, Technology /
You may have heard that Valve’s new Steam Controller can ring like a telephone or do the Wilhelm scream. But did you know it can sing songs, too? Let me show you. Here’s the new Steam Controller performing the “Ground Theme” from Super Mario Bros. 2: Here is “Still Alive” from Portal – fitting for […]

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The SpaceX IPO is great for Elon Musk and terrible for you

AI, Analysis, Business, Digital Marketing, Elon Musk, Report, SEO Tips, Technology /
I haven’t seen anything as stupid as the WeWork IPO document in a very long time – that is, until Elon Musk filed to take SpaceX public. WeWork was a joke. SpaceX is a threat. And if Musk and his bankers have their way, you are going to be their bagholder. Lots of the top-line […]

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Tech companies desperately want to film you doing chores

AI, Digital Marketing, Report, Robot, SEO Tips, Tech, Technology /
This week, an AI training startup called Shift said it would clean New Yorkers’ homes for free. It has plans to expand into other cities as well, including London, and looking around my flat, I get the appeal. But there’s a catch. There’s always a catch. In exchange for the cleaning, Shift wants footage of […]

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