Digital Marketing

Category Added in a WPeMatico Campaign

MapQuest now shows Flock and other surveillance cameras on its map

MapQuest has added a surveillance layer to its app that shows known outdoor cameras and licence plate readers, including those made by Flock Safety. Users can switch it on in Map Options, next to the traffic and incidents layers. The update follows a surge in MapQuest downloads in September. MapQuest has added a layer to […]

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Ramp passes $2bn in revenue as its Europe chief confirms the $60bn round

“Today, Ramp raised $1.85B at a $60B valuation,” Eric Oancea, who leads Ramp in Europe, wrote on LinkedIn. His post confirms the round that Bloomberg reported on 10 October. Ramp’s co-founders, Eric Glyman and Karim Atiyeh, marked the new valuation with a blog post on 15 October, titled “Ramp at $60B: The End of the […]

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Accenture caps staff Claude spending at $29 a month, 404 Media reports

“Providing a WBS and obtaining a license does not guarantee indefinite or ongoing access to Claude.” Accenture gave its staff that warning in an internal announcement about Claude, Anthropic’s AI model. The consulting firm now pays only $29 a month per person for Claude use, Joseph Cox reported for 404 Media on 15 October. Some […]

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The new Apple TV 4K just got its first (very small) discount

Earlier this week, Apple announced its new Apple TV 4K, which costs nearly twice as much as the 2022 model did at launch. Amazon is now offering the first discount on the forthcoming streaming box (coming out on November 13th), just days after discounting Apple’s new smart display for the first time. Right now, you […]

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Why AI Makes Content Ecosystems Essential

Key Takeaways AI is changing more than how quickly marketers can create content. It is changing how marketing teams operate. McKinsey’s latest research argues that AI is moving organizations away from campaign-based marketing and toward continuous growth, supported by capabilities such as hyperpersonalization, scaled creativity, and AI-native discoverability. That shift has important implications for content […]

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