Amanda Farley talks broken pixels and calm leadership
Amanda Farley shares lessons on overcoming setbacks and balancing AI with human insight in modern marketing leadership.
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Performance Max built-in A/B testing for creative assets spotted
Performance Max now supports built-in A/B testing for creative assets, giving advertisers a clearer way to measure and optimize what works.
Performance Max built-in A/B testing for creative assets spotted Read More »
Google Ads adds a diagnostics hub for data connections
Google Ads’ new diagnostics tool helps advertisers catch data connection issues early, protecting conversion tracking and campaign performance.
Google Ads adds a diagnostics hub for data connections Read More »
Performance Max reporting for ecommerce: What Google is and isn’t showing you
Explore how to make smarter use of search terms, channel and placement reports, and device-level performance to improve campaign control.
Performance Max reporting for ecommerce: What Google is and isn’t showing you Read More »
Microsoft’s Publisher Marketplace, Google Tag Update & Multi-Party Approvals – PPC Pulse via @sejournal, @brookeosmundson
This week’s PPC Pulse recaps Microsoft’s push to rethink content compensation and Google’s latest changes to tagging standards and account protections.
The post Microsoft’s Publisher Marketplace, Google Tag Update & Multi-Party Approvals – PPC Pulse appeared first on Search Engine Journal.
Google Ads no longer runs on keywords. It runs on intent.
If you’re still building Google Ads around keywords, you’re behind. Here’s what that means for eligibility, structure, and PPC strategy.
Google Ads no longer runs on keywords. It runs on intent. Read More »
How first-party data drives better outcomes in AI-powered advertising
Learn why first-party data plays an increasingly important role in how automated ad campaigns are optimized and measured.
How first-party data drives better outcomes in AI-powered advertising Read More »
Google Ads adds a second set of eyes for high-risk account changes
Google Ads’ new multi-party approval feature adds an extra safeguard against unauthorized or malicious account changes.
Google Ads adds a second set of eyes for high-risk account changes Read More »
Google Ads tightens access control with multi-party approval
Google Ads’ new multi-party approval feature adds an extra safeguard against unauthorized or malicious account changes.
Google Ads tightens access control with multi-party approval Read More »
In Google Ads automation, everything is a signal in 2026
Automation performance depends on signal quality. Learn how Google Ads prioritizes signals, how pollution starts, and how to correct drift.
In Google Ads automation, everything is a signal in 2026 Read More »