Digital Marketing

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Microsoft’s Suleyman tells Bloomberg AI needs a ‘red line’ on control

Microsoft AI chief executive Mustafa Suleyman says the industry should reject any AI it cannot prove it controls. He made the case in an interview with Shirin Ghaffary for Bloomberg’s Q&AI newsletter. “Unless we can prove ahead of time that we can control it, then it’ll be a failure as a technology, and we should […]

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Automattic’s Mullenweg names a new board after the failed bid to oust him

Automattic chief executive Matt Mullenweg has named a new board, weeks after the previous directors tried to put him on leave. The board includes science-fiction author Hugh Howey and two co-founders of the defunct social app IRL, Sarah Perez reported for TechCrunch. Mullenweg confirmed the appointments to TechCrunch after publication. Mullenweg told staff about the […]

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Hyundai says solid-state cars are five years away, and still too expensive after that

Hyundai research chief Manfred Harrer says carmakers cannot give up on solid-state batteries and expects small-volume halo cars within five years, but does not believe the raw material cost problem can be solved in that time. LG Energy Solution puts solid-state in electric cars roughly a decade away, and France is already subsidising a solid-state […]

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Trump dined with Amodei after saying he is for ‘let’s go and let’s win’

Anthropic chief executive Dario Amodei had dinner with President Donald Trump at the White House on Sunday night, Semafor confirmed. It was the first one-on-one meeting between the two, which Axios first reported and TNW covered on Sunday. Hours before the dinner, Trump said he planned to raise Amodei’s call to slow AI development, Bloomberg […]

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HiringCafe lands $6.8M to fix the broken job hunt with AI talent agent

The modern job search has devolved into a notoriously soul-crushing endeavor. Candidates fire hundreds of resumes into the void. They navigate an endless stream of expired ‘ghost jobs’. And they compete against automated mass-application bots for a fraction of the actual open roles. It’s a frustrating, high-friction loop. Legacy job boards, built primarily around employer […]

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Building Mini Personas to Write Content Your Target Audience Actually Wants

Key Takeaways You get the brief, and the target audience line reads something like “marketing professionals.” That’s it. So you guess at the tone, pick a reasonable angle, and hope it lands. Sound familiar? Most writers run into this gap between “know your audience” advice and the reality of a packed content calendar. Building a […]

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SpaceX’s Starship reaches orbit for the first time, then returns early

SpaceX’s Starship reached orbit for the first time on Monday, on its 14th test flight. The rocket lifted off from Starbase, Texas, at 7:48am local time and entered orbit about 25 minutes later. It then released 26 Starlink V3 satellites. The flight nearly stopped short. One of the six engines on the upper stage shut […]

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CallRail Makes ChatGPT Ads Measurable For SMBs And Marketing Agencies via @sejournal, @CallRail

CallRail’s ChatGPT ads integration lets SMBs and agencies attribute calls, texts, and forms to campaigns, send conversion data to OpenAI, and compare performance across channels.

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