Microsoft Advertising sets rules for AI-generated ads
Microsoft is tightening AI ad transparency, requiring advertisers to disclose synthetic content, and preserve provenance data
Microsoft Advertising sets rules for AI-generated ads Read More »
PPC
Auto Added by WPeMatico
Why ChatGPT Ads deserve a place in your 2027 media plan
Cheap inventory and low competition make ChatGPT Ads worth testing. But Google’s distribution advantage may make it short-lived.
Why ChatGPT Ads deserve a place in your 2027 media plan Read More »
Advertisers report Google Ads credits being revoked after spending
Advertisers report Google Ads promotional credits being invalidated after they’ve already spent budget to qualify for them.
Advertisers report Google Ads credits being revoked after spending Read More »
TikTok rejects Meta ads pushing rivals to join child safety settlement
TikTok rejected Meta ads urging it and YouTube to join Meta’s multibillion-dollar child safety settlement with U.S. states.
TikTok rejects Meta ads pushing rivals to join child safety settlement Read More »
Google Ads data shows query length shift post-AI Mode
Longer, more specific searches are gaining impression and conversion share, while short queries continue to lose ground.
Google Ads data shows query length shift post-AI Mode Read More »
The availability heuristic: 7 ways Google Ads can steer your decisions
What gets your attention in Google Ads can influence where you spend, what you change, and how you judge performance. Here’s what to watch.
The availability heuristic: 7 ways Google Ads can steer your decisions Read More »
Amazon pilots ChatGPT Ads through its DSP
Amazon is piloting access to ChatGPT Ads through Amazon DSP, letting U.S. advertisers extend campaigns into conversational ads.
Amazon pilots ChatGPT Ads through its DSP Read More »
How Do I Keep Control As Platforms Automate My Account? – Ask A PPC via @sejournal, @navahf
Keep AI-driven PPC accountable with transparent reporting, brand-safe creative guardrails, and campaign structures that preserve performance without surrendering control.
The post How Do I Keep Control As Platforms Automate My Account? – Ask A PPC appeared first on Search Engine Journal.
OpenAI reportedly blocks rival AI tools from advertising in ChatGPT
OpenAI is reportedly blocking ads for competing image and audio AI tools from running inside ChatGPT.
OpenAI reportedly blocks rival AI tools from advertising in ChatGPT Read More »
Google Launches Meridian GeoX Globally via @sejournal, @brookeosmundson
Google launches Meridian GeoX globally, giving marketers new ways to run geo experiments and bring incrementality results into marketing mix modeling.
The post Google Launches Meridian GeoX Globally appeared first on Search Engine Journal.
Google Launches Meridian GeoX Globally via @sejournal, @brookeosmundson Read More »