Digital Marketing

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YouTube mentions are the single strongest predictor of whether AI will recommend your brand, according to a study of 75,000 companies

A study of 75,000 brands by SEO platform Ahrefs has found that YouTube mentions are the strongest correlated signal for whether a brand appears in AI-generated search results, outperforming every other factor the researchers tested across ChatGPT, Google AI Mode, and Google AI Overviews. YouTube mentions, defined as any time a brand name appears in […]

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Sony’s first RGB TV is a statement piece

The first wave of RGB LED TVs are fighting for their spot in the TV hierarchy. They need to outperform OLED TVs in brightness and color (because they’ll never match OLED’s contrast), and they need to outperform regular LED TVs in everything (because their price is so much higher). It’s now time for Sony to […]

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Amazon is now selling its AI shopping technology to other retailers, and Kate Spade is the first customer

Amazon Web Services has launched a product that lets retailers build their own AI-powered shopping assistants using the same technology that powers Amazon’s Alexa for Shopping. The AWS Agentic Shopping Assistant packages architecture guidance, starter code, and hands-on support from AWS’s Generative AI Innovation Center into a solution that the company says can be deployed in […]

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